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https://www.emerald.com/insight/content/doi/10.1108/AM-02-2014-0013/full/html
Sep 30, 2014 · Drawing on examples from visual artists and the art mechanism that connects them, the paper reveals how artists and art professionals foster various types of capital (social, cultural, symbolic) as a way of developing a brand name, ensuring longevity in the field, and gaining financial value on the market.Cited by: 21
https://moz.com/ugc/how-visual-artists-can-grow-a-brand-for-their-art
May 09, 2014 · Webster's Dictionary defines an artist as “a person who creates art: a person who is skilled at drawing, painting, etc.” Many people can create art, but a lot of artists are not succeeding, even with the wide amount of tools and technology available today. Four Visual Brand Development Tactics 1) Find Your Visual Diamond
https://www.designhill.com/design-blog/what-is-artist-brand-strategy-how-to-create-a-strong-brand-strategy-for-artists/
Mar 11, 2020 · An artist as a brand is not just his or her signature, logo, or label. Rather, everything related to the artist’s brand becomes a powerful marketing strategy tool. Therefore, all the visual means of communication become part of the brand strategy for artists.
https://spinnup.com/blog/artist-branding/
Mar 06, 2019 · Brand is visual representation of identity and the best artists in history are all about identity and identifying with their audience. So, as a musical artist starting out in a career you are already a brand whether you like it or not.Author: Spinnup
https://emptyeasel.com/2009/03/02/branding-101-for-artists-how-to-create-a-strong-brand-for-yourself-and-your-art/
Mar 02, 2009 · In the art world Thomas Kinkade uses the brand “Painter of Light” as his defining statement. His brand explains him and his art in a short, powerful sentence—and because of he’s so well branded, everyone knows who he is! When we think of brands, we often think of just an image but that’s actually not the case.
https://www.forbes.com/sites/allenadamson/2013/05/22/what-picasso-knew-branding-tips-for-artists-from-an-art-basel-insider/
May 22, 2013 · Sue Hostetler: Well, on the face of it, I do think that in the last five to ten years there has been this heightened sense about branding oneself as an …
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