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https://www.huffpost.com/entry/meet-haddon-sundblom-creator-of-coca-colas-santa_b_5a3935a2e4b0578d1beb7326
Dec 19, 2017 · In 1930, artist Fred Mizen drew a department store Santa for Coca-Cola’s holiday print ads. Santa had on his red suit, beard, and drank from a Coke glass in this painting, but something was missing. He lacked that special spark of warmth and holiday magic. It was time to hit refresh on Santa.Author: Advertising Week
https://www.wikiart.org/en/haddon-sundbloom
Haddon Hubbard "Sunny" Sundblom (June 22, 1899 – March 10, 1976) was an American artist of Finnish and Swedish descent and best known for the images of Santa Claus he created for The Coca-Cola Company. He used his own image for the famous Santa. Sundblom was born in Muskegon, Michigan, to a Swedish-speaking family.Birth place: United States
https://museum.oglethorpe.edu/exhibitions/sundblom/
Dec 21, 2013 · Haddon Sundblom was a prominent Chicago illustrator who produced many well-known images in the history of advertising, including the Quaker Oats Man, Aunt Jemima, and Santa Claus. He also painted his share of pin-up girls, many made famous by Coca-Cola.
https://www.snopes.com/fact-check/the-claus-that-refreshes/
Dec 18, 2001 · As noted in a New York Times article published in 1927, four years before the appearance of Sundblom’s first Santa-based Coca-Cola ad, the Santa Claus figure rendered by Sundblom was based upon...
https://www.coca-cola.co.uk/marketing/christmas/coca-cola-and-father-christmas--the-sundblom-santa-story
Sundblom created his final version of Santa Claus in 1964, but for several decades to follow, Coca-Cola advertising featured images of Santa based on Sundblom’s original works. These paintings are some of the most prized pieces in the art collection in the company’s archives department and have been on exhibit around the world.
https://thehustle.co/12222020-coca-cola/
Dec 23, 2020 · In 1931, artist Haddon Sundblom was tasked to create a Santa ad. Prior to Sundblom’s work, there were “many different depictions of Santa Claus around the world, including a tall, gaunt man and an elf — there was even a scary Claus.” Coca-Cola — despite all efforts by Billy Bob Thornton — wanted a more wholesome and relatable fellow.
https://blog.retroplanet.com/lovely-coca-cola-girls/
Among these artists was Haddon Sundblom, one of the most famous artists to create illustrations for Coca-Cola and most well known for creating the modern image of Santa Claus. 1926 photo of a Coca-Cola billboard at the Vogue Drug Co. at 2001 W. Sixth St., downtown Los Angeles.
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