Interested in The Entrepreneurial Artist As Marketer Drawing From The Smaller-Firm Literature? On this page, we have collected links for you, where you will receive the most necessary information about The Entrepreneurial Artist As Marketer Drawing From The Smaller-Firm Literature.
https://www.jstor.org/stable/41064827
The Entrepreneurial Artist as Marketer: Drawing from the Smaller-Firm Literature Ian Filli s Introduction not-for-profit art museums rely substantially on funding from fed-eral, state or local governments and are subject to management reforms. Hitherto, art museums did not participate in sponsor-ship or audience income-making activities to a
https://stir.academia.edu/IanFillis
The entrepreneurial artist as marketer: Drawing from the smaller-firm literature more by Ian Fillis Reconceptualising ‘product’in the arts and cultural context more
https://www.academia.edu/289700/Small_Firm_Marketing_Theory_and_Practice_Insights_From_the_Outside
BIOGRAPHY, ART AND SMALLER FIRM MARKETING RESEARCH:A more appropriate framework of sector specific marketing can be elicited by drawing on the successful creative behaviour of the artist. Through the examination of published biographies, observation and other sources, the author has identified a particular type of artist who can be described as an entrepreneurial marketer (Fillis, …
https://www.deepdyve.com/lp/emerald-publishing/the-art-of-the-entrepreneurial-marketer-VN9xOkc6xg
Aug 31, 2010 · Purpose – The focus of this paper is the interrogation of an artistic approach with the purpose of understanding entrepreneurial marketing. Design/methodology/approach – This is a conceptual paper although the evaluation is grounded in prior quantitative and qualitative research in entrepreneurial marketing, creativity and art. Findings – An artistic approach to understanding ...Author: Ian Fillis
https://www.researchgate.net/publication/317183947_Design_of_the_International_Entrepreneurial_Marketing_IEM_Pattern_Entrepreneurial_Firms_of_Food_Industries_Throughout_Iran
This paper offers a discussion, based on both classical and contemporary evidence from the world of art, on how creative ability can give both the individual and the smaller firm a competitive ...
https://link.springer.com/chapter/10.1007/978-3-319-50639-5_18
May 16, 2017 · Entrepreneurial marketing—the growth of small ... lessons from the art industry. Journal of Research in Marketing and Entrepreneurship, 2(2), 125–137. CrossRef Google Scholar. Fillis, I. (2004). The entrepreneurial artist as marketer: Drawing from the smaller-firm literature. International Journal Of Arts Management, 7(1), 9–21. Google ...
https://www.emeraldgrouppublishing.com/products/journals/news_story.htm?id=454
Fillis, I (2004) The Entrepreneurial Artist as Marketer – Lessons from the Smaller Firm Literature. International Journal of Arts Management, 7(1) 9-21 Holbrook, M (2005) Art vs Commerce As a Macromarketing Theme in Three Films from the Young-Man-With-A-Horn Genre.
http://scholar.google.co.uk/citations?user=T7I7nH0AAAAJ
Liverpool John Moores University - Cited by 4,379 - creativity - entrepreneurial marketing - research methodology - arts marketing.
https://journals.sagepub.com/doi/full/10.1177/1356766716634153
Entrepreneurial marketing is used to understand new venture creation in the vacation tourism sector through a case study of private art museum in Tasmania that has become a tourist destination of major international significance. The Museum of Old and New Art (MONA) has emerged as a major driver of tourism in the region.
https://www.citethisforme.com/topic-ideas/business-marketing/Arts%20marketing-28768752
Jan 17, 2017 · These are the sources and citations used to research Arts marketing. This bibliography was generated on Cite This For Me on Monday, January 16, 2017. Dissertation. Austin, R. and Devin, L. It Is Okay for Artists to Make Money...No, Really, It’s Okay 2009. In-text: (Austin and Devin, 2009) Your Bibliography: Austin, R. and Devin, L., 2009.
We hope you have found all the information you need about The Entrepreneurial Artist As Marketer Drawing From The Smaller-Firm Literature through the links above.
