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https://www.berklee.edu/careers/roles/artist-manager
Almost all artist managers share a close professional relationship with their clients—they're in it together, for better or worse. The most successful managers are egoless, thick-skinned, and tenacious, ready and able to advocate tirelessly behind the scenes on behalf of their client.
https://www.masterclass.com/articles/what-is-an-artist-manager-understanding-what-a-musician-manager-does-and-how-to-get-one-for-your-band
Jun 24, 2019 · A good manager has strong interpersonal skills and negotiating acumen. Marketing and image: The success of an artist depends a lot on good marketing and branding. A manager can help craft a musician’s public image with an eye towards current trends in music and pop culture.
https://www.digitalmusicnews.com/2017/05/22/artist-manager/
May 22, 2017 · The artist is in charge of creating the art and usually has an overall vision for the project, but it’s the managers’ job to take that vision, map out a viable plan, and execute it.
https://www.thebalancecareers.com/artist-manager-2460881
Feb 10, 2019 · For an unsigned artist, the manager should be the mouthpiece of the band, and their greatest ally, making sure that everyone else involved in the band's career is doing their job and working hard to promote the band's success.
https://www.careersinmusic.com/artist-management/
May 21, 2018 · While there are no standards for Manager earnings and ultimately earnings will be based on a negotiated agreement you can expect a Manager to ask for at least 20% of gross revenue from the artist or band. This means you should expect to pay out a fifth of your top-line earnings to the Manager, at minimum.
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