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https://www.ascap.com/help/career-development/tracy-nguyen-when-you-need-a-publicist
Oct 02, 2013 · If you’ve already released music and have generated a growing social media following that’s comparable to or exceeds more established artists, if you’re getting a great turnout at your live shows or getting radio spins, it may be just the right time to hire a publicist.
https://artists.spotify.com/blog/the-dos-and-donts-of-hiring-a-publicist
Aug 28, 2018 · "Loosely, a musician needs a publicist when they believe they’re doing something the press might be interested in," says Nathan Walker, publicist at Riot Act Media, which reps Anna Burch, The Coathangers, and David Bazan. However, this is no one-size-fits-all endeavor.
https://www.musicindustryhowto.com/what-does-a-music-publicist-do-when-do-you-need-them/
Mar 09, 2016 · Some would argue that you need a publicist as soon as you can afford it. I say nay. Anyone who knows me, knows that I am an advocate for artists keeping their money in their pockets. Here’s the truth: You only need a publicist when you have something to publicize. Here are some things that are worth paying to publicize:
https://www.tunecore.com/blog/2018/08/when-is-it-time-to-hire-a-publicist.html
You know that feeling you get when you’ve just completed your latest project and you can’t wait to share it with the world? When you know for sure, without a doubt this might just be the greatest thing you’ve ever created? That is a sign that it might be the ideal time to hire a publicist.
https://www.huffpost.com/entry/art-publicist_b_932508
Oct 24, 2011 · Publicists in the art field work with other middlemen -- the media (press, radio and television), as well as those who sell art (dealers) or present it (curators), preparing press releases, visual images and biographical materials (occasionally venturing into the creation of a catalogue or coffee table art book -- again, as a promotional tool), following up with telephone calls and personal appeals.
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